Calibre Press Street Survival® Sponsorship

PoliceOne is offering exclusive sponsorship opportunities for our Street Survival® Seminars. These opportunities are being limited to a small number of prominent law enforcement companies. Calibre Press has been the premier officer survival training company for the past 25 years. Sponsorships will be non-competitive and companies selected will have an ongoing right of first refusal for their sponsorship position. Each year, Calibre Press trains more than 7,500 officers from across the country. In addition to the two day Street Survival seminar, Calibre Press sends a weekly e-newsletter to 70,000 officers and reaches nearly 400,000 officers through a print product catalog.

Sponsorship Components:
1. Banners/signage with logo placement at registration desk and in seminar rooms
2. Product catalogs at registration desk
3. Advertisement and logo placement in portfolio/workbook
4. Sponsor links in Calibre Press Street Survival Newsline
5. Logos on Calibre Press Web site and in the Street Survival Section on PoliceOne
6. Mentions/logos in print ads
7. Product demos/samples at seminar
8. Print ads in Product Catalog
9. Sponsor has right to include Calibre logo/sponsorship references in own marketing initiatives
10. Sponsor has right to offer discounts to Calibre attendees, PoliceOne members and Street Survival Newsline readers, communicated via related promotion such as editor's notes and/or deal listings in seminar materials, on web sites and in newsletters.

Pricing:
$25,000 for 30 seminars

2008 Seminar Schedule:
• Atlantic City, NJ – January 22-23, 2008
• Salt Lake City, UT - February 4-5, 2008
• Eugene, OR - February 14-15, 2008
• Portland, ME - February 19-20, 2008
• Las Vegas, NV - February 26-27, 2008 (Women’s Seminar)
• Springfield, MO - March 4-5, 2008
• San Antonio, TX - March 10-11, 2008
• Indianapolis, IN – March 18-19, 2008
• Billings, MT - March 26-27, 2008
• Kalamazoo, MI- April 8-9, 2008
• Omaha, NE - April 15-16, 2008
• Colorado Springs, CO - April 28-29, 2008
• Las Vegas, NV - May 6-7, 2008
• Buffalo, NY - May 12-13, 2008
• Green Bay, WI - May 21-22, 2008
• Springfield, IL – June 19-20, 2008
• Ft. Lauderdale, FL – August 19-20, 2008
• Hartford/Windsor, CT – September 4-5, 2008
• Anaheim, CA – September 11-12, 2008
• Virginia Beach, VA – September 15-16, 2008
• Harrisburg, PA – September 23-24, 2008
• Myrtle Beach, SC – November 6-7, 2008
• Atlantic City, NJ – December 1-2, 2008 (Women’s Seminar)

Sponsor Exposure:
The Street Survival Seminar will be aggressively promoted across a number of media channels, reaching more than 500,000 officers. Sponsors will receive exposure and brand association as part of this marketing effort. Sponsor logos will appear in the creative associated with seminar marketing initiatives. Below are just some of the marketing channels of which we will be taking advantage during 2008:

• PoliceOne.com – Homepage, special section and 100,000 banner impressions per month
• PoliceOne.com eNewsletter promotion (4x per month - distribution to over 114,000 subscribers per blast)
• Street Survival® Magazine – Full page each issue (distribution 10,000)
• Trade Shows – Presence at all major law enforcement trade shows
• Direct email – Regional emails for each seminar (distribution 75,000)
• Direct mail – National and regional promotion (distribution 125,000)

Contact us:

Via email: adsales@calibrepress.com

Via Phone: Paul Andrews, Vice President of Sales - (301) 937-8547

Download this information as a PDF